New YORK

New York: The city that never sleeps. A city with such a diverse culture and work-hard mentality that can’t be rivalled by anywhere else.

Righteous clothing brand brought me in on this project to capture upcoming collections. The brand's owner is a good friend of mine who's been in contact numerously over the years. He approached me with the idea of capturing the streetwear and where else is better for that than the Big Apple. While it has its flashy tourist destinations, it also has its gritty underground with amazing graffiti pieces that meld well with the graphics on the tees.

I set out to create a film showcasing what New York has to offer while additionally showcasing the brand throughout. I also was assigned to do the photography shoots throughout the trip. With all the bright lights, it was a dream for my prisma style in my photography process.

The film can be viewed here! ⬇️